Arlington, VA and Englewood, NJ (May 6, 2010)
buySAFE, Inc., the world leader in consumer confidence and website conversion solutions for online merchants, and JustBuyElectronics.com, one of the internet’s top providers of consumer electronics, televisions, cameras, audio equipment and accessories announce the completion of a buySAFE Bonding integration in a single day. Immediately after deploying the buySAFE bonding solution on its website, JustBuyElectronics then experienced a sizable jump in website conversion and sales.
JustBuyElectronics.com conducted an A/B website conversion impact test over the first two weeks of April 2010 and saw an increase in website conversion that equaled 4.3 more purchases for every 1,000 visitors than in the control group which did not see buySAFE. The impact on JustBuyElectronics.com’s business has been substantial, resulting in double digit increases in sales and profitability.
“Getting an extra sale for every 250 visitors is having a huge impact on our business” says David Taufield, Director of E-Commerce/Marketing of JustBuyElectronics.com. “The consumer electronics category is extremely competitive and buySAFE now provides us a major competitive advantage. Using the buySAFE solution to increase consumer confidence and provide a better buying experience for our customers has had an immediate and sizable impact on our business.” Mr. Tower added, "We’re also thrilled that it took only 10 hours to implement the buySAFE solution. We had a great team working for us but credit is also due to the implementation team at buySAFE who were a tremendous resource for us. Their documentation, guidance and close support make the implementation of buySAFE one of the easiest projects around."
JustBuyElectronics.com completed the buySAFE implementation in record time – all coding from start to finish was completed in under a day. This was the fastest direct implementation buySAFE has ever seen.
"We couldn’t be happier to have JustBuyElectronics.com as a new buySAFE Bonded merchant and the impact buySAFE is having is substantial," says Jeff Grass, CEO of buySAFE. “Their A/B website conversion test clearly demonstrated the value of buySAFE for their business." Mr. Grass added, "We were also amazed at the work performed by their team in getting buySAFE implemented in record time."
buySAFE, Inc. provides eCommerce bonding services that build consumer confidence and provide significant financial and brand building benefits for online merchants. buySAFE's bonding solution is backed by the financial strength of Liberty Mutual, Travelers, and ACE USA and its identity theft protection services are provided in partnership with Assurant Specialty Property. With over 4 billion views of the buySAFE Seal, 20 million bonded purchases and over 3,000 buySAFE Bonded Merchants, buySAFE is widely recognized as a leader in providing confidence and safety for online buyers and increased sales and profits for online merchants. buySAFE's investors include Grotech Ventures, Core Capital Partners, VeriSign, Inc. and The Hartford Financial Services Group.
About JustBuyElectronics.com Headquartered in Englewood, NJ, JustBuyElectronics.com is a consumer electronics etailer specializing in getting their customers the best deal possible and providing a level of customer satisfaction no other company has ever been able to offer. JustBuyElectronic’s mission is “Giving you exactly what you want at the price you are looking for with an emphasis on fulfilling your needs and making sure you are completely satisfied with your purchase. JustBuyElectornics also commits to provide its shoppers with an easy to navigate site that will help make purchasing quick and efficient. JustBuyElectronics.com specializes in the sale of consumer electronics, flat panel televisions, in and on wall speaker systems, receivers, amplifiers, cameras, and a plethora of other goods. Visit today at www.justbuyelectronics.com.
Hans Dreyer (703) 778-4445
David Taufield, Director of E-Commerce/Marketing